The stimulating role of access to content in the DSM

Lunch Debate


The Audiovisual Media Services Directive (AVMSD) has promoted an open, diverse and vibrant audiovisual media sector in Europe. However, this environment is undergoing profound and rapid change. 

Citizens have access to audiovisual content on an increasing variety of devices - linear and on-demand - over different networks and on different platforms. Developments are changing audiences’ consumption patterns as well as the value chain, structuring the overall audiovisual offer and influencing users’ access to content. Which adjustments are necessary to existing rules in the AVMSD to ensure that citizens will continue to enjoy a diverse and pluralistic European content offer? How can other regulatory instruments, such as copyright reform support citizens’ access to European content?

programme - 27/09/2016

Welcome and introduction:

Sabine Verheyen MEP and EIF Steering Committee Member


Nicola Frank, Head of European Affairs, European Broadcasting Union

Colin Bortner, Director of Global Policy, Netflix

Markus Reinisch, Group Public Policy Director, Vodafone

First respondent:

Stefano Ciullo, Director for European and International Affairs, Sky Italia

Exchange of views with participants

(under the Chatham House rule)

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