EU Consumer Law: Present and Future
30 March 2026
On 25 March, EIF brought together policymakers, industry representatives and consumer organisations to take stock of EU consumer protection in the digital age. At the heart of the discussion was the forthcoming Digital Fairness Act and a question that divided the room: does Europe need new rules, or does it need to enforce the ones it already has? Participants shared a broad concern about the growing gap between the pace of digital change and the capacity of current frameworks to protect consumers, while holding different views on the appropriate legislative response.
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